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Grover Beach ends battle with Diamond Adult World 

South County shoppers will continue to have adult options for their browsing, and it looks like those options will be around indefinitely.

On Sept. 17, the Grover Beach City Council voted to end its legal battle against Diamond Adult World and later decided not to appeal the issue to the U.S. Supreme Court, even though the group strongly opposes the store's location in the heart of downtown.

The Ninth Circuit U.S. Court of Appeals had voted on Aug. 7 to reverse a trial court's decision and ruled that Diamond Adult World was grandfathered in before a city-zoning ordinance banning such businesses downtown took effect.

"While we remain disappointed in the ruling, we did not want to spend additional funds to pursue this matter with the Supreme Court," said Grover Beach mayor pro-tem John Shoals.

Steve Diamond's attorney Roger Diamond no relation said that he was shocked by city council's vote not to take his client to the Supreme Court.

"I had anticipated the city would try to go the Supreme, so I'm a little surprised but relieved for my client," he said.

The Supreme Court would have been Grover Beach city officials' only chance of ridding West Grand Avenue of the adult store.

"We will certainly respect and abide by the ruling, and hopefully Mr. Diamond and the city can co-exist," Shoals said.

It appears that Roger Diamond basically wants the same thing for his client.

"Now the city should concentrate on making sure their tax money is used more wisely," he suggested. "Steve Diamond wants to be a good neighbor. He doesn't want to alienate the community. He wants to work with the city and the community in harmony."

Steve Diamond couldn't be reached for comment.


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